THE SPIRIT
How do you turn an idea into
a million sales product?
Reddot award
2017 winner
Overview
From the top
The SodaStream system enables consumers to carbonate water and to flavor carbonated beverages at home as an alternative to purchasing pre-packed bottles or cans.
The "Jet"
The challenge
Re-design success
The "Jet" was the "Main Runner" of sodastream,
It was sold for years in tens of millions worldwide.
How do you design a Better version of a product that has already been defined as a winner?
The process
Setting The Research
We set a conceptual research, in order to Preserving the icon of the familiar soda machine, using contemporary design language
The process
Prototyping
We established fast ways of model prototyping with 3D printed mockups, in order to "feel" the live product
The solution
Design for Manufacture
Regarding the unique patents we needed to handle the user experience with extra care.
This method helped us to build a synergetic workflow between designers and in-house engineers, making a product ready for mass production.
MEET THE SPIRIT
The new "Best seller"
"Tilt and Fizz"
Significantly improved the experience with the "Snap and lock" mechanism Patent for retrieval and quick use
Monoblock
Affordable price retention through manufacturing technology solutions
